How did the production company market the film to its target audience?
Marketing Strategies
For example, how did the production company use print, digital,
outdoor media, and moving images?
E.g.
|
Media Forms
used for marketing |
Marketing
strategies used to promote the film detail |
Their Audience |
 |
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 |
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Outdoor media |
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Moving images (TV, trailers, commercials, clips, talk shows, etc.)  |
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Partnerships
with other companies to produce or market the film. (synergy) |
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From
what I researched there were no other outside companies to market this film. |
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How
was the film marketed nationally? |
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Dead kids do not have traditional national
box office success, it mostly used the marketing might and international
reach of Netflix |
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How
was the film marketed globally? |
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By
putting out trailers and people watching and giving reviews like a 2024
article that talks about how dead kids is a good movie and how it should’ve
gone harder on the marketing. And in a 2019 article it informs the reader
about how they didn't like it as much. |
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